2018 Audi A8 Coming Out On July 11 ‘With A Completely New Operating Concept’

Mar 21, 2017 12:14 AM EDT | Gerone Trish


2018 Audi A8 has been announced to be launched on July 11, 2017. The new sedan is expected to debut with an improved design, greater driving experience, better comfort and sporting the latest technology advancements. Audi boasts the new A8 will come as a high-end product "with a completely new operating concept."

Audi Prologue concept previews new A8 (pic by  )   

— AUDI (@audi_only)

Audi made the announcement at the Annual Press Conference 2017.  reports that Audi chairman Rupert Stadler also teased that they will be launching the 2018 Audi A8 as a luxury car with the latest technology advancement as the chairman described it to be "with a completely new operating concept." Rupert Stadler also claimed that new A8 is "generously dimensioned and intuitive."

In another report, the fourth-generation A8 (D5) is set to debut on July 11 at the Audi Summit to be held in Barcelona, Spain. This debut is coming out ahead of its scheduled public launch at the Frankfurt Motor in September.  received the announcement for the said events.

The upcoming 2018 Audi A8 has the brand's MLB Evo platform which means that the new-generation A8 will have a lighter weight than its predecessor. The new A8 will also sport a more defined look of the Audi Prologue Concept series with a little larger footprint.

The new luxury sedan is also coming out with more convenient driving experience due to its autonomous characteristics. The new A8 can work at speeds of up to 60 km/h in selfless driving mode while at heavy traffic conditions as it has the latest version of the Traffic Jam Assist.

In terms of improved design, the 2018 Audi A8 still has the sassy, gorgeous Audi design. Spy photos have also revealed the new A8 will have a longer wheelbase and wider track.

Looking at the cockpit, the new A8 will sport the second-generation of Audi's virtual cockpit. Nvidia's Tegra K1 processor will power up the new A8's infotainment system with MIB2.

The 2018 Audi A8 is expected to come out with three models. The next-generation A8 will have a petrol and diesel models, as well as a plug-in hybrid model which is yet to come out after the official launch.

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